Rolex Datejust 31 Full set unworn ref. 278274 — front dial view. Pre-owned luxury watch for sale at Watch Bros Co., Las Vegas & Henderson, Nevada.
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Seller Description

This amazing Rolex comes as a 31 mm watch and a black dial. It is a 2023 and still has the original warranty. The watch is in mint condition and has no signs of being worn. This watch also comes as a complete set.

About This Watch

Rolex Datejust 31 Reference 278274

The Rolex Datejust stands as an enduring icon in horological history, a testament to timeless design and precision engineering since its inception in 1945. It was the first self-winding waterproof chronometer wristwatch to display the date in a window on the dial, marking a significant milestone in watchmaking. Over the decades, the Datejust has evolved while retaining its core identity, becoming a symbol of elegance and versatility. The Datejust 31, specifically, caters to those who appreciate a more refined and understated presence on the wrist, offering the same robust construction and aesthetic appeal in a gracefully proportioned case. Its significance in the Rolex lineup is undeniable, representing a perfect blend of functionality, luxury, and everyday wearability that has captivated generations of watch enthusiasts and collectors.

This particular Rolex Datejust 31, reference 278274, is a remarkable example of the model's enduring charm, presented in a new/unworn condition from 2022. The 31mm Oyster case, crafted from Oystersteel, provides a robust yet elegant foundation, perfectly complemented by the distinctive white gold fluted bezel. This fluted bezel, a signature Rolex design element, not only adds a touch of brilliance but also speaks to the brand's heritage of meticulous craftsmanship. The black dial offers a striking contrast, providing exceptional legibility and a sophisticated aesthetic that is both classic and contemporary. Paired with the iconic Jubilee bracelet, known for its comfortable five-piece links and elegant drape, this configuration enhances the watch's overall allure and wearability. The combination of Oystersteel, white gold, and the classic black dial creates a versatile timepiece suitable for any occasion, embodying understated luxury.

Technical Excellence and Collector Appeal

At the heart of this Datejust 31 beats the Caliber 2236, a self-winding mechanical movement entirely developed and manufactured by Rolex. This movement is a paragon of precision, reliability, and robustness, equipped with a Syloxi hairspring in silicon, patented by Rolex, which offers superior resistance to magnetic fields, temperature variations, and shocks. The Caliber 2236 boasts a substantial power reserve of approximately 55 hours, ensuring consistent performance and convenience for the wearer. Its certification as a Superlative Chronometer means it has undergone rigorous testing by Rolex after COSC certification, guaranteeing exceptional accuracy of -2/+2 seconds per day. This commitment to technical excellence is a cornerstone of Rolex's reputation and a key factor in the enduring appeal of its timepieces.

The collector appeal of a Rolex Datejust 31 in new/unworn condition from 2022 is particularly strong. Such a recent vintage, combined with its pristine state, makes it highly desirable for both seasoned collectors and new enthusiasts seeking a watch that offers both investment potential and immediate enjoyment. The reference 278274 with its classic black dial and Jubilee bracelet is a perennially popular configuration, ensuring its market standing remains robust. This timepiece represents not just a watch, but a piece of horological artistry, a blend of tradition and innovation that continues to define luxury watchmaking. Its timeless design, coupled with Rolex's unparalleled reputation for quality and durability, ensures it will remain a cherished possession for years to come.

Discover this exceptional timepiece and more at Watch Bros Co.

NEW / UNWORNNew/unworn

Rolex Datejust 31

Full set unworn

$10,520$10,690SAVE $170

Wire Transfer or Cash · Las Vegas NV

Reference

278274

Year

2022

Case Size

31 mm

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Scope of Delivery

Watch only

Watch Specifications

Basic Info

BrandRolex
ModelDatejust 31
Reference Number278274
MovementAutomatic
Bracelet MaterialSteel
Year of Production2022
ConditionNew/unworn
Scope of DeliveryWatch only
GenderMen's watch/Unisex
LocationLas Vegas, NV

Caliber

MovementAutomatic
Caliber / Movement2236
Base CaliberRolex 3135
Power Reserve55 h
Number of Jewels31

Case

Case Diameter31 mm
Water Resistance10 ATM
Bezel MaterialWhite gold
CrystalSapphire crystal
DialBlack
Dial NumeralsNo numerals

Bracelet / Strap

Bracelet MaterialSteel
Bracelet ColorSteel
ClaspFold clasp
Clasp MaterialSteel

Functions

Date

Authenticated & Verified

Every watch is personally inspected and verified authentic before listing.

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Wire Transfer & Cash

Simple, secure payment — wire transfer or in-person cash in Henderson, NV.

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